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| Toyota "3DFJ" |
Toyota's FJ Cruiser is a unique vehicle that could only require a unique approach to creating this special site. The team created a simple, printable PDF which could be assembled into a 3D cut-out that featured an optical illusion. Mirroring the optical effect of the cut-out, the site's interface was a floating cube that rotated within a 3D space utilizing Flash ActionScript 3's 3D properties. This project was in consideration for Cannes Cyber Lions in the Interface & Navigation category.
Agency: Saatchi & Saatchi
Collaboration: Frank Fusco, Tim Leake
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| Toyota "Lease vs Buy" for Mobile |
This quick questionaire helped Toyota customers decide which financial option was the best choice for them. Leasing or buying? The mobile-friendly site uses jQuery and Javascript so that it will work seemlessly across all mobile browsers.
Agency: Saatchi & Saatchi
Collaboration: Frank Fusco, Rick Rosenberg, Tim Leake
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| Siwy Denim |
It was just a small room filled with stacks of jeans when we were enlisted by our first client, Michelle Siwy, to create a site. The goal was to keep it clean, feminine and luxurious. Several Flash features were implemented to allow users to easily browse through all the latest collections. Over the years Siwy Denim blossomed into a big success and was associated with the highest profile celebrities.
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| More stills: One, Two, Three |
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| Nick Cannon |
As the primary site for entertainer Nick Cannon, this had to cover all the avenues of which he was involved with from movies to TV to music and more. The goal was to marry classic Hollywood with young Hollywood with a masculine design. The site featured loads of media content, a store and a custom blog powered by WordPress.
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| Toyota "Life After Santa" |
Life After Santa was a large "entertainment as advertising" campaign where Santa Claus exchanged his reindeer for a Toyota Prius. Several interactive components were made to help tell the story of what each unemployed reindeer were up to. The initial site featured an old wooden wheel as it's primary navigation and users could access the story of each reindeer.
Agency: Saatchi & Saatchi
Collaboration: Frank Fusco, Rick Rosenberg, Tim Leake
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| Other sites: One, Two, Three |
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| Broadway.com |
Broadway.com is a leading theater website, complete with full editorial content, sales of tickets to every show and hotel booking options. From inception until April 2008, Jeremy Yuricek oversaw the creative production the large site including both editorial and transactional elements. It is now a $100m business that was included twice in Forbes Best of the Web lists and also Entertainment Weekly's Top 25 Entertainment Sites on the web.
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| Broadway Shows |
Through a special relationship with entertainment ad agency, SpotCo, we had the opportunity to design sites for several Broadway shows over the years. Every show has a different artistic feel but their goals all remained the same - captivate the audience and compel them to purchase tickets to the show.
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| Agency: SpotCo |
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| Toyota "Why Sequoia?" |
For each Toyota vehicle, you can easily look up the standard info on Toyota.com. These sites were created to give a car buyer 10 additional tidbits on why this vehicle could be right for them. The sites were created in Flash and contain CG generated vehicles that were animated & composited into the site.
Agency: Saatchi & Saatchi
Collaboration: Tim Leake
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| Deulass |
This young fashion company wanted to launch their line with a clean and bold statement. The collection browser was designed to be smooth and allow the visitors to see the models quickly and up close.
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| More stills: One |
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| NYC.com |
NYC.com allows it's visitors to plan their trip to New York City in one place by booking hotels, tickets and more. Drawing on the experience from Broadway.com, this was another large site that required detailed transactional pages that were easy to use and provided comfort to its customers.
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